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We’re excited to announce that La Líder WKZX 93.5 FM is now available on Alexa! Simply say, “Alexa, play La Líder WKZX 93.5 FM” to listen anytime, hands-free. Stay connected with us wherever you are and enjoy all your favorite shows and music with ease.

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WKZX 93.5 FM La Líder is East Tennessee’s leading Spanish-language radio station, broadcasting 24/7 from our studio in Lenoir City. We offer a vibrant mix of Latin music—including Regional Mexican, salsa, bachata, and merengue—along with live shows, local and national news, exciting contests, and interviews that inform, inspire, and entertain.

We proudly serve eight counties across East Tennessee—Knox, Loudon, McMinn, Roane, Blount, Monroe, Campbell, and Anderson—reaching over 300,000 Hispanic listeners. As the only full-time all-Spanish radio station in the region, we are a vital connection for the Latino community, delivering culturally relevant and dynamic programming every day.

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